lovemysmartcar.com: How viral media can be deterred with social media
September 25th, 2009 | Articles | Please comment!
When I fell in love with my new smart car, I knew I had to create a blog all about the experience of owning one of these beauties. Little did I realize that lovemysmartcar.com would prove instrumental in dousing the flames of a viral if not inflammatory photograph. This site is a case in point for how social media can be used to deter viral bad press.
